The Future of SERPs
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If you have ever “googled” something, than you have actually experienced SERPs, which is SEO slang for internet search engine ranking pages. SERPs have actually been getting more complex over the last few years to adjust to the brand-new and evolving search habits of web users. Search suppliers like Google are trying to find new ways to assist use
1. Real-time Search
Users have a better experience in finding the information they are looking for in real-time. To no one’s surprise, Google is leading the accused of its basic ‘blue links’ accepting the real-time news, short articles, photos, sports ratings and stock quotes. This allows its users to discover the details they want, without having to search through the SERPs. We are experiencing the shift to a better search and the future of SERPs is happening today in front of our screens.
Why is Twitter so popular? I guarantee any active tweeter can offer their own unique explanation, but it has a lot to do with being in real-time. Search engines can offer fresher content by offering brand-new posts, sports scores, news, tweets, and Facebook updates higher in the results pages for more significance. The Cubs simply won the World Series? Other than methods to make it through hell freezing over, the internet search engine can reveal videos and commentary about the huge accomplishment in a search for “cubs” or “world series”, instead of a link to their homepage and ESPN.
2. More Focus on Shopping
Info is complimentary. Purchasing things expenses money. It might be in the finest interests for everybody involved, besides the customer’s savings account, to have more SERPs results that can lead straight to a deal. Google has been aiming to do this for several years with Froogle. Bing is putting a lot of focus on shopping, product reviews and prices.
3. Google Squared?
Google has simply released Google Squared and the Wonder Wheel. Google Squared could be the next frontier in search and is being referred to as “a brand-new set of tools that permits you to slice and dice results in brand-new ways” by Marissa Mayer, VP of search products and user experience at Google. Google likewise released the Wonder Wheel, a visual method to check out subjects by clicking associated searches to dig much deeper into your subject query.
The Internet progresses so rapidly, adjusting to the ever-changing needs of users and their behaviors, that is can be incredibly challenging to attempt and predict the future. If anyone is going to have a precise reading of the digital pulse of our society, it would be Google. As search changes to fulfill the requirements of its users, rest assured SEO will meet those needs.